Unica is a cloud-native fully integrated enterprise marketing automation platform that provides precision marketing at scale
The powerful Unica solution helps businesses run their marketing activities more efficiently. It provides users with advanced data processing, analytics capabilites and campaign management on one platform. Marketers can visualize customer journeys, personalize outbound and inbound campaigns and gain better insights. It also offers real-time decisioning tools. All of these capabilities are integrated with a common UI.


Learn on your schedule

Explore in-depth technical content through courses, demos, and hands-on tutorials on your own time. Browse all Unica product courses.

Register for live events

Register for Unica technical webinars and events delivered by Subject Matter Experts that know the Unica products - in and out.

Watch Replays

Did you miss a live event? No need to worry. Browse on-demand Unica replays at your convenience.

Learning Journey

Learning Journeys

Are you looking for specific content based on your role? Check out the guided learning journeys to help you follow a roadmap.

Goal-based Marketing at your fingertips
Reaching audiences with messaging at scale End-user - Future Education
Administrator – Future Education
Creating real-time interactions with your customers End-user – Future Education
Start your Unica Sales Learning Experience here
Start your Unica Partner Training Experience here
Creating Amazing Outbound Campaigns End-user – Future Education